Won't boot after firmware upgrade, stuck on "SONY" screen. What do I do?

[beachtwig]

I'm using Sony Bridge for Mac. Tried updating to the new firmware. At the end of the updating process, I got the message: Update failed. Reason: UE communication failed (code 100, text: )).

I tried the repair function (Phone > Repair Xperia unit) in Sony Bridge, it seemed to go smooth but then failed at the end again with the same error message.

Phone is just a few weeks old. What can I do?

[Sam]

To be honest, you shouldnt have to from now on, just looks like a one off issue.

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[ulric]

Will try this.. hopefully it works.

[Nateroski]

Please help... your software killed my phone (Sony Xperia PLAY - r800a) I called support and they basically said. "too bad, so sad" can't help you (REALLY?)

I'm using Sony Bridge for Mac v 3,8,1 (3812) in a Mac OS X - v.10.9.4

I really appreciate all your help!

NOTE: I can't get access to a Windows computer... so I'm pretty much stucked with my Mac